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Thursday, August 19, 2010

Cube Anyone?


So I'm out and about and I come across this square car. Intrigued, I get a closer look and see that it's a Nissan Cube. Wow! I'm loving that name. It makes me think of sci-fi movies. In the future people will be traveling around cities in little Cubes working in Cubicles saving up for vacations in Cuba.

Advertisers say the Cube is competing in the Square Car Market. The demographic? Young people out of college living with their parents. Word on the street is that the Cube is like a little apartment on wheels where twenty-somethings  can exert their independence. Really? I thought only homeless people lived in their cars. Then again, aren't college grads without jobs and living with their parents considered to be homeless? I report, you decide.

I'm not the demographic for this car, but I think it would be fun to drive a Cube. There's a large wrap-around window on the side and it's small enough to fit into a compact parking space. But it might be embarrassing to be seen in a car that looks like 50 circus clowns should be climbing out of it.  

So how will we know if this car will have a lasting legacy in the automobile industry? When it becomes part of the of the Hot Wheels collection.

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